UAE, December 2022 Al‑Bahar has successfully relived its signature presence at Big5 Heavy in its 2022 edition held at the World Trade Centre, Dubai on December 5^th, 6th, 7th, and 8^th, 2022. The event highlighted Al‑Bahar’s exceptional participation through the prime set of machines and premium support services displayed to have its customers experience a finer view of it all. The theme which Al‑Bahar introduced this year at the Big5 Heavy was ‘Do More with Less‘, a statement encompassing the proven efficiency of the machines in offering greater performance with less inputs. Added to these are the product support services and related tech-powered solutions which equally suit the above concept, delivering more results through their advanced specifications embedded with multiple properties in each. Unveiling the widely popular selects from various machine ranges, the stand presented a gist of what the customers see in Caterpillar as exceptional. The visitors keenly traversed the novel opportunities offered to upgrade the activity tracks and overall standards of projects they undertake within the Heavy Machine and Construction Industry. Chosen to top Al Bahar’s arena at Big5 this year were exclusive machine models tailored to keep up well with the modern day hustles in construction. Moreover, the exclusive spectrum of Al‑Bahar’s services and maintenance offer takeaways like EPP, Cat Connect, SOS, etc. under CVA (Customer Value Agreements) had all drawn the special attention of customers who prioritized the scope of easy machine maintenance along with its spotless performance.

Striving Beyond the Ordinary

“Just as we aimed it to be, Al‑Bahar’s prominence at the Big5 Heavy 2022 was indeed remarkable, amplified by a gushing influx of entrepreneurs, compeers and heavy machinery enthusiasts from all spheres of the industry, without whom the event wouldn’t have been as successful as it turned out to be.”, says Samer Ismail, the Product Manager for Earthmoving & Excavation at Al‑Bahar. Throughout the event’s course that stretched up to 4 days, Al‑Bahar received recognition of sheer significance as the sole dealer of Cat machines in Middle East. The calibre possessed by product ranges in all segments have long been established in the Construction and Heavy Machine industry which holds the brand Caterpillar in high regards. Samer adds, “Not limiting the stars of excellence to prompt machine delivery and performance, as a dealer, we also ensure that the customer feels valued way beyond what these fundamental frames of service can offer. Hence, Al‑Bahar puts forward specialized Product Support Services which go a step further to include quality-centered Repair & Rebuild Options, the perpetually available Online Parts Delivery service, and much more to volumize the wholesomeness of a customer’s experience as a machine owner who keeps choosing to hold hands with Al‑Bahar.”   Al‑Bahar’s display stand OS 700 had a number of machine experts rendering a broad palette of detailed information, support options awareness and basic machine know-hows. Further, the inclusion of Cat Connect to the pool of shared service knowledge extensively benefited the visitors as it was key to understanding the plethora of advantages this unique feature offers every owner who wishes to monitor and optimize the machine’s activity with less or no downtime involved. The stand was placed within a hub of 2000 exhibitors from over 60 countries where more than 55000 industrialists found numerous business networking opportunities and productive engagement feats.

About Al‑Bahar

For more than 75 years, Mohamed Abdulrahman Al‑Bahar has proved to be one of the most favored and trusted companies within the Machinery and Power system Trading industry in the Middle East. With a holistic range of solutions for power system needs ranging from power generators, switchgears, load banks and all other related accessories, Al‑Bahar provides total turnkey power systems solutions for the Marine, Oil and Gas, Industrial and Electric Power Generation industries. Headquartered in Sharjah, U.A.E, Al‑Bahar holds strength of around 2800 employees, spread across all its functional branches. For more information, visit www.albahar.com

About Big 5 Heavy

The BIG 5 Heavy is a global exhibition that brings the entire construction industry under one roof where prominent brands, businesses, and leading figures present themselves before industry experts, investors and customers. As 2022 marks the 43^rd edition of this grand construction gala, around 2000 international exhibitors had joined, with visitors from all over the world taking part in the event to discover more opportunities in networking, knowledge and innovation.