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New machine models bundled with free maintenance kit and extended equipment protection in ongoing promotion.

UAE, September 2020

The authorised Cat® Dealer for UAE, Kuwait, Bahrain, and Oman – Al-Bahar today announced an exclusive campaign for building construction machines including Skid steer loaders, Backhoe loaders, Mini Excavators and Compact Track Loaders. The offer includes free maintenance kit and free extended protection plan for the machines. The customers can avail the offer by filling in an online enquiry on the campaign webpage or contact the nearest Al-Bahar branch.

The promotion can be availed across a range of machines, including Cat® 426 F2 Backhoe Loaders, 428 Backhoe Loaders, 216 B3 Skid Steer Loaders,  and 226 B3 Skid Steer Loaders. Most machines included are known for their productivity and performance.

“Versatility is the highlight about all the machines we have included in this particular offer,” quoted Mamoun T Mutair, Building Construction Product Manager from Al-Bahar. “You can see the backhoe in every job-site and its versatility is the reason. These machines are ideal for a wide range of applications, and one can perform different type of jobs with one machine. They are a part of every construction project’s dream, as they are ideal for a greater range of jobs,” added Mamoun.

The offer appeals more with the current scenario involving the COVID-19 crisis, where a versatile machine that can do multiple jobs, adds value to fleet. This, coupled with the easy buying process Al-Bahar is providing its customers, makes this deal hard to miss. The machines are being offered at interest rate starting from 0.99% along with Equipment Protection Plan (EPP) for 2 years and maintenance kit for 1,000 hours, at no extra cost. The entire campaign is subject to terms and conditions.

Talking about the machines, Mamoun said, “Designed with an improved customer experience in mind, all machines included are built to exceed customer expectations with strong performance, enhanced operator experience and simplified maintenance with extended service intervals. Offering users the best performance, versatility, safety, operator convenience—and affordability— these machines are built around a customer-centered approach resulting in models incorporating industry-first standard features”.

Most machines belong to the latest versions of their series, which display the new Cat trade dress and nomenclature, which removes model suffixes. Growing demand and customer feedback were the primary reasons for such a promotion. Listening to the customers and offering them solutions that will ease their business growth has always been on priority at Al-Bahar. The promotional campaign is valid for a limited period, making it an excellent opportunity to broaden one’s fleet by adding new and versatile Cat machines.

For more information on promotional Campaign visit – www.albahar.com/company/promotions/bcp-campaign/

About Al-Bahar

For more than 80 years, Mohamed Abdulrahman Al-Bahar has proved to be one of the most trusted equipment trading companies in the Middle Eastern region. As the authorized dealer of Cat® products, Al-Bahar offers an extensive range of new, rental and used products covering construction, power generation, and materials handling equipment. Al-Bahar provides comprehensive support solutions comprising Cat® Connect technology solutions, parts, and services across a myriad of industries. Headquartered in Sharjah, UAE, Al-Bahar holds the strength of 2800 employees, spread across all its functional branches. For more information, visit www.albahar.com or contact us at [email protected]