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Category: Uncategorized
Date: September 1, 2020

MACHINES CAN BE BOUGHT. RELATIONSHIPS HAVE TO BE BUILT.

AL-BAHAR BRINGS YOU VALUE BEYOND YOUR PURCHASE…BEYOND MACHINES.

When you buy a Cat® machine, whether it is a loader or an excavator, you buy it not only for its quality or for durability. It is more than just the Yellow Iron. You buy a Cat® machine because you know you are buying into a partnership that promises dependability. The reliability that Cat® machines are known for comes from the extensive dealer network, that has it all covered.

For the Middle Eastern countries UAE, Bahrain, Kuwait, Oman, and Qatar, Cat® machines are synonymous with dependability, thanks to the local dealership Al-Bahar. Known for their heritage of excellence, Al-Bahar has always stood by its key purpose – ONE FOCUS, CUSTOMER VALUE. Offering value beyond the product itself has been our forte. A partnership fostering growth, built over premium customer experience, is the differentiator.

When you as a business are busy building the world and keeping it functional, you look forward to the support that understands/values your business more than you. That is exactly what you get from Al-Bahar. At Al-Bahar, we do not just sell you the best machine, we believe in building partnerships by offering solutions to keep your business succeeding. You can rely on us to go the extra mile to provide comprehensive service, wherever you are, whenever you need it.

Our team of well-trained and dedicated service technicians ensures inspections and service operations are carried out to the highest professional standards. Available for advice or support, our people are our strength. In addition to them, we are equipped with state of the art facilities and the latest tools to ensure problems are tackled, even before they occur. Additionally, we deliver the right Parts, at the right time as we know it is crucial to our customers and their businesses. A seamless and reliable parts operation helps us assist our customer in maintaining their fleet at peak performances.

Businesses hate downtime, and so do we. We have solutions to ensure we reduce downtime to the minimal. We achieve that by utilizing the best of our capability and capacity. A passionate team, a fleet of fully equipped service vans, a range of well-stacked PartStore, an array of futuristic repair centres, and a seamlessly integrated operational network, ensures the best quality care for your fleet.

With eight decades of experience in the region, whatever challenges you may have the chances are our support teams have already faced it once and incorporated the solutions into our service offerings. Our whole organization is geared to providing a seamless and efficient service to keep your operation running smoothly and profitably. Here is a glimpse of our primary focus areas of solutions providing value beyond the purchase…

CVA (Customer Value Agreement) – One easy plan to leverage Cat value — Beyond the machine — to maximize your investment and lower ownership costs. Visit to know more.
Cat Repair Options – Machine Repair Options enabling you to capture the maximum value of your product investment across its lifecycle.
Parts.Cat.Com – With over 1.4 million genuine Cat Parts to choose from parts.cat.com is the fastest, easiest, and most reliable place to get Cat parts online.
Go ahead and make you next purchase from Al-Bahar in confidence! We go all the way – BEYOND MACHINES.